Dollywood’s Award-winning Food—The Recipe for Success
When Dollywood received Amusement Today’s 2012 Golden Ticket Award for Best Theme Park Food, it was added validation of something Dollywood’s guests have known for years . . . the food at Dollywood just can’t be beat!
Amusement Today, a publication focused on the theme park industry, presents Golden Ticket Awards in several categories each year. In 2012, Dollywood won five: Best New Ride for Wild Eagle, Friendliest Park, Best Shows, Best Christmas Event and Best Food.
For Joe Lindsey, Director of Food Services, and the entire Dollywood foods team, food is more than just something else on the plate.
“Our staff takes great pride in the food we serve,” Lindsey said. “If our staff isn’t proud of it, we don’t serve it. Our staff also has a great love for our guests, and we want to treat them to a great experience. Our team wants to hear they’ve done well and that our guests have enjoyed their time at Dollywood.
“The way we prepare some of our foods creates a unique taste. We have skillets, grills and smokers which create a taste you don’t find everywhere. Above all, quality is most important. There are times we could bring in a less expensive product, but we opt for higher quality. At the end of the day, every person on this team wants to be proud of what we’re serving.”
Although achieving the industry’s highest mark was a major team accomplishment, Executive Chef Steve Carideo said it only makes them work harder to maintain the award for 2013.
“We know it’s a tall order to keep it, but we have the right team to do it. This award means we are giving guests what they want. We try to make our items from scratch; we don’t rely on other companies to make our foods for us. We invest in our staff to develop and train them, and it shows in our end products.”
Part of Dollywood’s culinary appeal is the variety of items available. Lindsey said the team puts much thought and effort into creating the park’s diverse menus.
“We look at trends and what is going on in our industry,” he explained. “We also determine if a new product fits the East Tennessee and Appalachian influences which Dollywood food is about. Of course, Festival of Nations (the park’s annual springtime international celebration) allows us to broaden our scope a little more. Many times, we’ll see something and try to figure out how we can make it work at Dollywood. We watch Food Network, read magazines and use the internet to look at trends. We try to visit other theme parks and state fairs to see what they’re doing.” In other words, a little bit of everything goes into Dollywood’s food team’s recipe for success.
Each day, the team creates delectable dishes ranging from classic Southern barbeque and smoked pit ham to mouth-watering sandwiches and fresh salads. Perhaps the most popular items are the bakery delights, which range from cookies to homemade cinnamon rolls.
Two monster items found their way onto the menu as well. At Lumberjack’s Pizza, guests can satisfy their appetite—and the appetites of several friends—with a 12-pound, 30-inch pizza baked in a 10,000-pound wood-fired oven. To top it off, Dollywood's 25-pound apple pie—baked in a 17-inch cast iron skillet—allows guests to indulge their sweet tooth in style. Made from scratch, each slice of the mammoth pie weighs a whopping three pounds. If guests haven’t saved room for dessert, the pie can be shipped.
The Shopping List
Creating such a wide-ranging menu certainly has its logistical challenges, something the Dollywood foods team meets every day. Due to the large volume of food, the team scrutinizes sales data to help with ordering and preparation. Delivery alone is quite the operation.
“On a busy night, we’ll have up to four trucks of food delivered once the park closes,” Lindsey said. “A typical order is 2,000 cases of food, but we bring in as many as 5,000 cases for our high attendance days. The trucks start deliveries at 11 p.m. and leave by 7 a.m. The semi-trucks offload to pickup trucks which are driven through the park. Each pallet is then broken down and delivered by hand truck to specific locations.”
If a typical season exists, it might include the preparation of:
- 24,000 pounds of smoked sausage
- 47,340 pounds of cheese for pizza topping alone
- 12,950 pounds of chocolate chips
- 428,756 cookies
- 280,000 hamburger patties
Most items are cooked on location, with additional production areas able to send products to smaller park concessions areas. From the massive buffets at Miss Lillian’s Chicken House and Aunt Granny’s, the Southern classics found at Granny Ogle’s Ham ‘n’ Beans, or a trip to the ‘50s at Red’s Diner, finding enough time to sample all of Dollywood’s culinary offerings is the biggest challenge for guests.
For hungry guests looking to eat on the run, Dollywood has that covered as well. Stands throughout the park offer up classics such as foot-long corndogs, smoked sausages and cheeseburgers to satisfying treats like funnel cakes and kettle corn. Fruit and vegetable cups, yogurt parfaits and chef salads are found across Dollywood.
As diets have changed and food sensitivities have become more widespread, Dollywood’s food team has adapted to meet the needs of the park’s guests. Thanks to Start Fresh, a program created by Dollywood employees, vegetarian and gluten-free items are available throughout the park. Guests with food allergies also have various choices.
“We did a lot of research into celiac disease,” Lindsey explained. “We then asked people with the disease how they deal with it, and just learned from them. We created Start Fresh, which has since been copyright protected and implemented at other parks. Thanks to the program, we have a lot of healthy options. To aid guests, we’re creating a list with items for those who need a vegan or gluten-free diet, or have various allergies. The list will be available on the website and at guest services.”
Once a diner notifies a park restaurant Host of food sensitivity or an allergen, the table is sanitized. Seating is taken into consideration, too, if the guest’s sensitivity dictates a location away from the kitchen. A yellow binder is then presented to the guest that provides a full list of ingredients for each menu item. Start Fresh allows the guest to make an informed dining decision. After the order is placed, a specially trained cook will “start fresh,” using utensils and cookware taken from a sealed plastic container. The food is prepared at a work station that has been sanitized and no other food will enter the area to avoid cross-contamination. The same cook who prepared the food delivers it to the table to ensure that it meets the guest’s dietary specifications. Only cooks who have received Start Fresh training can prepare food under the program’s guidelines.