Media Room

Dollywood's online Media Room is an excellent resource for members of the working media and provides access to news releases, fact sheets and background information pertaining to our company. 

Dollywood welcomes the working news media. Our media admissions policy provides member of the working media the opportunity to become familiar with our parks’ many story angles. It also allows members of the working media and a guest the opportunity to enjoy the park. This courtesy is extended only to active members of the working news media.

Learn More

Dollywood welcomes collaboration with digital, influencer and industry media. Our admissions policy provides digital media influencers the opportunity to become familiar with our parks’ many story angles. This courtesy is extended only to those who create digital content about our parks.

Learn More

Dollywood is eager to build positive relationships with stations that are a great match for our audience, our values and our brand. Plus, we can also offer you special opportunities with America’s Must-See Water Park, Dollywood’s Splash Country, as well as our accommodations like Dollywood’s DreamMore Resort or Dollywood’s Smoky Mountain Cabins.

Thank you for making our 2020 Radio Promotions a success even in such a difficult year. We appreciate your interest in partnering with The Dollywood Company for your radio promotions in 2021. We will be accepting proposals for 2021 very soon! Please check back for an updated link to request your 2021 Radio Promotions

Advertising Opportunities
If you are interested in helping Dollywood advertising throughout the season, please reach out to our media buying agency, Allied Global Marketing. They will be happy to discuss advertising opportunities with you!